The legend begins
Happyview Lure factory
Happyview Fishing offers a reliable one-stop lure R&D and production system – earning trust through quality.
Tailored Solutions
For Your Business
Deep customization
For WHOLESALE
1:1 Production According To Your Ideas
- High Confidentiality.
From Product Design To Packaging And Shipping, All Production Processes Are Completed In Happyview Factory. - Teamwork.
Our Team Includes Sales, Engineers, Graphic Designers, Production Managers, Testing And Quality Control Managers. - On-Time Delivery.
Our Mes Production Management System Allows Us To Monitor Production Progress At All Times And Ensure Delivery Dates.
Logo Customization
For Brands STARTER
Add Your Logo, Print. Or Customize With Your Brand.
- Design.
Our Design Team Assists With Lure Painting And Packaging Design. - Lower Risk.
No Mold Costs, Reducing Your Business Costs. - Fast Delivery.
Once You Confirm The Design And Order Quantity, We’Ll Start Production And Deliver Faster.
Become A Dealer
Bring more high-quality lure options to your customers
Bring Your Customers More High-Quality Lure Options.
- Brand Commitment.
We Offer A Wider Product Range And Comprehensive After-Sales Service. - Inventory Risk.
We Maintain Inventory And Provide Fast Replenishment, Minimizing The Risk Of Stockouts. - Sponsorship.
We Provide Distributors With An Annual Budget To Support Your Local Presence.
Customize Whatever You Need
To Your Style
About Happy View
OEM/ODM
lure FACTORY
Happyview stands out among lure manufacturers—our production scale, capacity, and expertise far outpace most competitors.
We don’t just make lures; we specialize in high-quality, functional lure equipment tailored to brands, wholesalers, tackle shops, and even fishing clubs.
Every detail, from material selection to final assembly, is refined to meet strict standards, because we know exceptional quality isn’t just a requirement—it’s the foundation of your success in the market. Whether you need bulk orders or custom batches, our focus on reliability ensures every collaboration drives results.

Certification
lure production factory

CE

bsci

ISO9001

Design
Partner Reviews
only ture feedback counts


We will definitely be ordering again for Q4 stock."

PRO TEAM
Quick response professional team
We offer 7*24 customer support.
Whether you have new product ideas, suggestions, or technical support, we’ll promptly address them.
FAQ
Who Do You Usually Work With?
Our lure factory focuses primarily on OEM and ODM projects. We provide production services for many well-known brands, delivering fishing lures of the highest quality.
We also collaborate with distributors and store managers, helping clients expand their product lines at lower costs to achieve their business goals.
How Can You Prove You Are a Manufacturing Factory?
- Online factory tours
- Factory tours via video conference or live stream
- On-site factory visits
Can You Replicate a Lure 1:1?
Of course, but we first need to confirm if you hold a patent for this lure.
Our factory excels in confidentiality and intellectual property (IP) protection. We use a closed-door facility (only accessible to internal staff) and non-disclosure agreements (NDAs) to safeguard both parties.
As mentioned, we will never sell your custom products or disclose your design drawings to third parties.
I Took a Photo of a Fish—Can You Make a Lure to Look Like It?
Can You Recommend Some Lures to Me?
Absolutely. Please let us know your sales region and target fish species—the more details you share, the more our recommendations will align with your local market.
We maintain partnerships with global collaborators and regularly evaluate popular lures in different regions. Choosing from these reliable recommendations will reduce the difficulty of your business operations.
How Can I Get a Quote for Your Services?
Pricing is the foundation of our cooperation. We only offer reasonable prices for the high-quality fishing lures we produce.
Please contact our support team—we will provide a quote based on your specific requirements and product details.
Why Is Your Price Higher Than Other Suppliers?
You get what you pay for—good prices always come with quality products, while low prices only lead to inferior ones.
We only quote based on reasonable quality standards. We firmly believe high-quality lures help clients gain market reputation and trust, laying the foundation for long-term development.
Can I Get Free Samples for Testing?
How Long Will It Take to Fulfill My Order?
How Do You Control Product Quality?
What Advantages Do You Have Over Other Suppliers?
What Guarantees Do I Get From Cooperating With You?
Beyond producing high-quality fishing lures, we also offer additional services like shipping insurance and after-sales support—all to ensure you receive your order in perfect condition and to your satisfaction.
I’ve Never Heard of You Before—Are You a New Factory?
In the past, we’ve always connected with clients through influential regional trade shows. As a behind-the-scenes supplier for major brands, we’ve provided steady support.
In 2025, we fully upgraded our workshop equipment (including die-casting machines and injection molding machines), achieving more technological breakthroughs in production and further enhancing our supply capacity. In this sense, we are a “brand-new” factory.